Small Businesses can use "WhatsApp for Business", a version of WhatsApp designed specifically for small businesses and kirana shop owners.
To meet this demand, WhatsApp has provided two ways for merchants and service providers to support their customers and grow their business-both of which have seen significant adoption and growth in 2020.
In a survey conducted by The Harris Poll, 77 per cent of adults in India agreed that they prefer messaging a business when they need to contact them now more than they did prior to the pandemic. PixabayĪs we all thankfully leave 2020 behind, one of WhatsApp's top priorities in 2021 is to leverage our platform to enable businesses of all sizes to scale their reach and distribution, and to allow the hundreds of millions of Indians using WhatsApp to have access to important services for their families and communicate easily with the businesses of their choice.Īs businesses across the world reopen and expand online, people will continue to look for simple ways to get in touch with them to ask questions, get information or find something they might like to buy. Unfortunately, the COVID-19 pandemic has only further truly highlighted the urgency for digitization as business messaging platforms and apps have become a lifeline for people and businesses to connect when there is no other alternative.
Over the last few years, we have seen a significant shift to using messaging to get information and engage with businesses across the world.
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